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Shelter x Craig David Bring it Home

To convince the government and general public of the benefits of social housing, we got British music legend Craig David to go back to his childhood social home and play a one-off acoustic concert. 

The songs performed, Fill me in, Walking Away and Seven Days were written in his old bedroom, creating a cultural moment that highlighted the life-changing impact of social homes.

The campaign featured on ITV’s This Morning and several other news outlets including the BBC.

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